My design mission is to add value and positively transform the experience of the end users. Often, clients will call a few months after the project has ended to tell me how the productivity of their employees has jumped up, more diners are lingering over another cup of espresso, sales are up, even that dinner is on the table faster and the family is smiling more! Nothing could be more rewarding.

I am able to achieve these results by taking time during the pre-design phase to really understand the needs of my clients. Usually, the client has a list of wants and needs that they present at the preliminary meeting, but I take care to meet all of the users or their representatives, watch the interactions, ask additional questions, and try to improve the functional dynamics of the space to make the end result exceed the expectations of my clients. This even includes careful attention to the subconscious psychological effects of color, sound reverberation, enclosure, volume and preserving personal space.

I am concerned with providing value, in both service and product. Value is the perfect combination of quality AND price. Cheap is just cheap, but a good value provides something that is satisfying, attainable, and provides a return on investment.

Assisting clients in understanding the hows and whys of the design process and providing the right information and resources for clients to make informed decisions are trademarks of this practice. Every effort is made to foster clear and open communication and understanding, from design intent to coordinating schedule, budget, and vision. Every project is a team effort and all team members have a voice and a responsibility. Unconventional, research-based, project-specific solutions are often the result of this collaboration.